TRANSFORMING THE TOURISM EXPERIENCE THROUGH AGRIBUSINESS: OPPORTUNITIES AND CHALLENGES IN THE INTEGRATION OF SECTORS

Abstract

Through this document, it was possible to analyze the main characteristics of the volume of scientific production regarding the study of the variables Tourism and Agroindustry as a strategy to understand the opportunities and challenges in the integration of both sectors. A bibliometric analysis was proposed to analyze details such as Year of Publication, Country of Origin of the publication, Area of Knowledge in which the published research is carried out and the Type of Publication most frequently used by the authors of each document published in high-impact journals indexed in the Scopus database during the period between 2017 and 2022. Among the main findings, it was possible to determine that, for the execution of the different research methodologies, the report of 22 scientific documents related to the study of trends in the integration of the tourism sector with agro-industrial practices was achieved, thus encouraging ecological and sustainable tourism. The maximum number of publications made in a year was 9 papers submitted in 2020. The country of origin of the institutions that reported the highest number of records in Scopus, was China with 5 documents. The area of knowledge with the greatest influence at the time of executing the research projects that resulted in scientific publications was Social Sciences with 16 documents. Finally, the type of publication most frequently used to publicize findings from the analysis of the aforementioned variables was the Article, which represented 82% of the total scientific production.