Transformation of methodology for economic analysis and control in modern digital realities

Abstract

Subject. The article addresses the transformation of methodology for economic analysis and control. The need to transform the methodology is largely due to rapidly growing influence of digital technologies on the modern economy, its digitalization, and the need for the management of all economic entities to make prompt and effective economic decisions. Objectives. The aim is to explore the concepts of ‘digital reality’ and ‘digital economy’, identify their relations, determine the main directions of the transformation in accordance with digital realities. Methods. The study employs general scientific and specific scientific methods of cognition (analysis and synthesis, induction and deduction, grouping, comparison, etc.). Results. We systematized ideas about digital reality and digital economy, principles of building an information (network) society, and identified a range of problems related to digitalization of economic analysis and control. The paper highlights the main directions of the transformation of methodology for economic analysis and control in accordance with digital realities. Conclusions. The transformation of methodology for economic analysis and control is of particular importance in the context of improving the quality of management decisions. The use of digital technologies in economic analysis and control contributes to a more complete observance of their principles, increases the efficiency, objectivity, effectiveness of analysis and control of economic actors’ activities. The study identified problems associated with digitalization, and set new challenges for the development of tools for economic analysis and control.