Trait attribution to a described action as a function of changes in salient information

Abstract

The relative importance of five information variables in determining the amount of friendliness attributed to a described action was analyzed using a five-way ANOVA. The variables (a) antecedent condition, (b) disposition of the actor, (c) intent of the actor, (d) likely social outcome of the act, and (e) actual social outcome of the act, were given a high friendliness value and a low friendliness value. Thirty-two stories which described the same act, but which systematically differed in background information, were made by combining one of the two values of the five variables in all possible combinations. Senior secondary school girls read the stories and rated the friendliness of the act and the friendliness of the actor on 9-place, unipolar rating scales. Results showed that the intent of the actor contributed the only significant source of variance to the trait attribution to the act. The trait attribution to the actor was significantly influenced by intent, antecedent condition, and disposition.