Abstract

ABSTRACT In the early 1970s, East Germany opened its borders to visitors from West Germany and West Berlin. Soon after, East German authorities recorded several million entries from non-socialist countries each year. This article examines the intentions and obstacles to establishing a successful tourism business across the inner-German border. The author shows that the regime’s attempts to develop the GDR into an attractive travel destination were shaped by (I) poor starting conditions, which could not be overcome for financial reasons; (II) bureaucratic hurdles resulting from a mistrust of its own people as well as of West Germans; (III) inefficient structures, which could not be corrected for political reasons; (IV) the constant desire to impress West Germany; and (V) the need for foreign currency. However, while other socialist states gave priority to economic considerations, in the GDR political hopes, aspirations or concerns were uppermost in the mind of policymakers when it came to tourism from the Federal Republic. The article therefore argues that travelling from West to East Germany must be understood as ‘Cold War tourism,’ as the conflict greatly informed the conditions and experience of travel.

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