Abstract
Tourism is one of the driving forces of the global economy, and its role in the national economies increases every year. Tourism is one of the leading export industries in the world, which, despite challenges and turbulences, develops steadily. However, to attract the attention and flow of tourists to the rural areas, it is important to create attractive and sustainable tourism products that could turn into tourist destinations. The aim of the research is to explore and identify possibilities for tourism product development in Riebini municipality. The following tasks were set to achieve the aim: to explore the theoretical aspects of tourism product and cultural tourism product development; to identify possibilities for tourism product development in Riebini municipality. The methods applied in the research: logical and constructive, synthesis and analysis, empirical survey. The research study was carried out within the framework of RTA research grant No. 13.15/5 “Maintenance and renewal of the cultural and natural heritage in Riebini municipality”. The authors have developed proposals for development of the tourism sites in Riebini municipality that could transform them into tourist destinations.
Highlights
In the Latvian Tourism Development Guidelines for 2014-2020, the objective of tourism development policy is set
The following tasks were set to achieve the aim: - to explore the theoretical aspects of tourism product and cultural tourism product development; - to identify possibilities for tourism product development in Riebini municipality
Hypothesis: The tourism resources in Riebini municipality could be turned into sustainable tourism products
Summary
In the Latvian Tourism Development Guidelines for 2014-2020, the objective of tourism development policy is set. The aim of this research is to explore and identify possibilities for tourism products development in Riebini municipality. The research explores the primary tourism products drawing the visitors to the destinations rather than the products (such as catering services, transport) that rarely are crucial in attracting the tourists (JansenVerbake, 1986). The physical, environmental, and sociocultural features or attributes of final attractions as major tourism products have been studied by the authors such as Jafari (Jafari, 1982), Smith (Smith, 1994) They emphasize the significance of physical and environmental qualities, Journal of Social Sciences No 1(10) 25 including climatic conditions, the landscape, and ecology, as well as sociocultural characteristics, including history, politics, arts, economic activities, lifestyles, monuments, and buildings. The development of the tourism product as a destination accentuates the preservation of natural and cultural heritage in accordance with the sustainable tourism principles, which have been set as a development strategy for the last 30 years (Nickerson et al, 2016). A person is a user of the place – a local resident, or a guest of a municipality or city (Tempļakalna parka attīstības stratēģija, 2016)
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