Abstract
The Pesawaran District governance conduct and cultivate the tourism potential in the coastal villages areas, through Integrated coastal zone management for sustainable by Department of Tourism and Creative economy. This research is focus on " how the strategy of local governance in managing the local wisdom being potential assets for tourism industry?? " . The method is qualitative descriptive, using data obtained through a large visit to the relevant key informant. The location of this research is in Pesawaran district. The results of the research are as follows: The tourism-management of the Pesawaran District develops into independent tourism industry based on local wisdom. The strategy undertaken through One Village One Destination (OVOD) program for tourism destination carried out by natives. Pesawaran governance is trying to develop villages in the District to serve as a tourist destination. Nowdays, among 148 villages are already develop as 50 top tourist destinations, among others: Sungai Langka Village in GedungTataan sub-district as agrotourism, village ( Pekon ) Ampai in MargaPunduh sub-district as natives house cultural destinations, NegeriKaton village as center handcrafter of SulamTapis , Muncak village in TelukPandan sub district has sea binoculars and the center of maritime tourism, GunungRejo village in Way Ratai sub-district has waterfalls, agro tourism and other destinations. The OVOD program is expected to provide tourist attraction to the potential of the each destination area. However, local governments still need to fix supporting facilities, such as the availability of shops, souvenir vending shops, restaurant, and other supporting facilities. Therefore, it is needed inter sector cooperation and coordination among others. Keywords: tourism, policy, coastal, Pesawaran district. DOI : 10.7176/JLPG/88-17 Publication date : August 31 st 2019
Highlights
Tourism governance when developed effectively will be able to provide benefits especially for local people
Data obtained from the tourism and creative Economics office of Lampung Province, currently based on the results of the team study (2016), there are currently 6 major problems that overshadow the arrangement of coastal tourism areas in some areas of Lampung province, The coastal tourism area of TelukPandan, Pesawaran District
The planning of tourism development should be integrated with overall planning and development so that the development of tourism is truly integrated and effective and should be in order to expand the pattern of structuring the coastal areas is expected to serve as the center of economic growth www.iiste.org towards Eco city, known as Integrated Coastal Zone Management with the emphasis on local communities to provide economic benefits to people other than the role Local governments, tourism businesses and stakeholders
Summary
Tourism governance when developed effectively will be able to provide benefits especially for local people. (vii) Has not formed the zones that will be used as tourism objects and the governance of the coastal village of TelukPandan Sub-district, the district must be in order to set a pattern for the arrangement of coastal areas that are expected to serve as a central Economic growth towards Eco city, known as Integrated Coastal Zone Management. The planning of tourism development should be integrated with overall planning and development so that the development of tourism is truly integrated and effective and should be in order to expand the pattern of structuring the coastal areas is expected to serve as the center of economic growth www.iiste.org towards Eco city, known as Integrated Coastal Zone Management with the emphasis on local communities to provide economic benefits to people other than the role Local governments, tourism businesses and stakeholders
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