Abstract

Bearing in mind the environmental corrosion primarily triggered by the service sector, as well as the lack of studies detecting the factors that enable an organization to deal with this concern, the aim of this study is to analyze the impact of total quality management (TQM) practices on corporate green performance (CGP) and to investigate the causal relationship between total quality management practices and corporate green performance. This research also explores the mediating role of organizational culture (OC) within the relationship between TQM practices and CGP. In particular, this study is based on the MBNQA model, institutional theory, and green theory. The researchers collected data from 369 participants across 123 large and medium-sized private firms in the health sector in Pakistan. The structural analyses revealed the significant and positive impact of TQM practices on CGP. This demonstrates that TQM practices substantially augment organizational competencies to achieve green performance objectives. TQM practices have also had a positive and significant impression on organizational culture; furthermore, a parallel impact is seen between OC and CGP. Finally, OC is shown to have positively and significantly mediated the relationship between TQM and CGP. This study’s contextual analysis suggests that TQM is an equally important factor in accomplishing CGP objectives for both large and medium-sized firms.

Highlights

  • In modern times, businesses, especially the service sector, have begun to encounter increased pressure from various stakeholders to think about how their actions affect the natural environment and society [1]

  • average variance (AVE)’s values are more than 0.5, Discriminant validity shows that each variable’s measure is significantly related to which meets the criteria for acceptable convergent validity

  • The researchers examined the role of total quality management (TQM) in corporate green performance (CGP) in the current study and explored how organizational culture (OC) mediates the relationship between the two variables

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Summary

Introduction

Businesses, especially the service sector, have begun to encounter increased pressure from various stakeholders to think about how their actions affect the natural environment and society [1]. Ecologists constantly struggle to raise public awareness of the decline in natural reserves [2]. To enhance public awareness, provincial and international laws to save the natural environment oblige firms to be concerned about how their activities affect the natural environment and to adopt green or environmentally friendly production processes [6,7]. According to Masocha [8], this situation has altered stakeholders’ preferences and needs, and urged them to choose the firm’s products or services that cause the least harm to the natural environment. Firms need to assure consumers that the standards of their services and goods will be high, and that their actions will not negatively affect the environment

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