Abstract
This quantitative study provides more insight into the relative strength of various factors affecting the use and non-use of pre-trip Public Transport (PT) information for business and leisure trips. It also illuminates comparing car with public transport and its consequences for mode choice. The factors affecting PT information use most strongly are travel behaviour and sociodemographics, but travel attitudes, information factors, and social surrounding also play a role. Public transport use and PT information use are closely connected, with travel behaviour having a stronger impact on information use than vice versa. Information service providers are recommended to market PT information simultaneously with public transport use.
Highlights
Transport policy in many countries has placed increasing importance on influencing people’s mode choice
This quantitative study has sought to understand if, and how, travel behaviour, travel attitudes, information factors, social surrounding, and sociodemographics are associated with pre-trip public transport (PT) information use and non-use
Travel behaviour and sociodemographics have the strongest effect on pre-trip PT information use for both business and leisure trips
Summary
Transport policy in many countries has placed increasing importance on influencing people’s mode choice. Some studies have investigated the requirements for PT information via stated needs (Chorus et al, 2007; Grotenhuis et al, 2007; Molin and Timmermans, 2006) only a few empirical studies exist that deal with revealed needs and use of PT information (AEA, 2007; Cain, 2007; Ipsos MORI, 2006). These latter studies are descriptive rather than explanatory
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