Abstract
In 1893 Aleko Konstantinov undertook a momentous journey to the Chicago World's Fair. Mary Neuburger explores the broader implications of this journey and its consequences for the Bulgarian encounter with the west and modernity, drawing special attention to the issue of smell. As chronicled inTo Chicago and Back, written after his return, Konstantinov discovers both the New World and the quintessence of his own nation on the famous Midway Plaisance, where he meets the prototype for Bulgaria's greatest literary anti-hero—the indomitable Baĭ Gano. InBaĭ Gano—a fictional travelogue about a Bulgarian in Europe—as inTo Chicago and Back, Konstantinov explores the theme of Bulgarian backwardness vis-à-vis a more developed (albeit imperfect) Europe and United States. As Baĭ Gano, a bumbling and stinky rose oil merchant, travels throughout “civilized“ Europe, olfactory contrasts and ironies emerge, highlighting the role of smell in evolving Bulgarian (and European) notions of modernity and “otherness.“
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