Abstract

ABSTRACT This paper explores the presence of the Tibetan language in the linguistic landscape of Xining, the capital of Qinghai Province in Northwest China. Qinghai constitutes the main part of Amdo, one of the historical and cultural regions of greater Tibet. The majority of the inhabitants of Xining are Han Chinese (the major ethnic group in China), and a small percentage are from minorities, mainly Tibetans and Hui (Chinese-speaking Muslims). This city is characterised by intense economic and infrastructural development and attracts people from different areas of the province. The research is based on photographs of public signs that display the Tibetan language gathered between 2017 and 2022. The paper analyses the language choices, content, and visual elements of the signs and discusses the different uses of Tibetan signs in Xining. Moreover, it explores the use of the Tibetan language in public space in light of the current language policies and language ideologies in China, particularly in the Amdo region.

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