Abstract
Summary : Implicit theories of personality, evaluation and ideological reproduction. The social psychological study of implicit personality theories shows : 1) that the psychological description of self and others is amainly evaluative activity, and 2) that the descriptive accuracy of such descriptions can be seriously challanged. The concept of personality and the conception we are of the attribution processes can be so revisited. The author aims to show that exploration of implicit personality theories leads to study of a cognitive process : internalizationjnaturalization of social utilities (social values) and that this cognitive process takes place among those which subtend ideologie reproduction. Key-words : implicit personality theories, attribution processes, ideologie reproduction.
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