Abstract
Investigation of flow properties of butyl acrylate/styrene/2‐hydroxyethyl methacrylate/acrylic acid latices thickened by commercial associative thickeners based on hydrophobic ethoxylated urethane (HEUR) or hydrophobically modified alkali‐soluble emulsions (HASE) showed that the apparent viscosity, at a constant medium shear rate, increased with the increasing content of 2‐hydroxyethyl methacrylate (HEMA). In contrast, the relative change in latex viscosity after the thickener addition (thickening efficiency), expressed as the ratio of viscosities of the thickened and untreated latices, decreased. This indicates that the increase in viscosity of the thickened latex with a higher HEMA content is caused by the increasing viscosity of the untreated latices due to rising hydrodynamic volume of alkalinized latex particles and not by higher particle bridging with the thickener macromolecules. The HEMA monomer clearly increases hydrophilicity of the particle surface which reduces adsorption of hydrophobic ends of the thickener on latex particles and the thickening efficiency decreases.
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