Abstract
Diffusion of innovation is a process which needed in an effort to adapt to an idea or technology so that a person or group of people can adopt a new subject through the stages set. The purpose of this research is to hope that the process of accepting the attractor based on the "Piknet" sound wave as an innovation can be studied based on the diffusion theory of innovation from Rogers. The method used in this research is a literature review which was carried out for 2 (two) months, in June and July 2021. The object of the writing is to deepen Rogers' theory of the diffusion of innovations that can be used as a basis for determining the stages of the wave-based attractor diffusion process. the sound of "Piknet" to groups of fishing fishermen in Bulak District, Surabaya. Rogers' innovation diffusion theory can be used as the basis for the diffusion process of "Piknet" sound wave-based attractor innovation in Bulak District, Surabaya, using elements and stages of the decision process that are adapted to the conditions of the local community.
Highlights
Diffusion of innovation is a process which needed in an effort to adapt to an idea or technology so that a person or group of people can adopt a new subject through the stages set
The "Piknet" sound wave-based attractor is one of the innovations that requires a diffusion process so that fishing communities in Bulak District, Surabaya can adopt new things related to the function of the tool as a fish lure to get closer to a fishing gear used
In this study the sound wave-based attractor "Pkinet" is a tool that is interpreted as an abiotic element, fishermen are interpreted as a biotic element and how to carry out fishing operations is interpreted as a social/cultural element, where the behavior of fishermen in the process of diffusion of innovations related to the use of fishing aids and methods of fishing. fishing operations will change with the use of the “Piknet” sound wave-based attractor innovation
Summary
Diffusion of innovation is a process which needed in an effort to adapt to an idea or technology so that a person or group of people can adopt a new subject through the stages set. The "Piknet" sound wave-based attractor is one of the innovations that requires a diffusion process so that fishing communities in Bulak District, Surabaya can adopt new things related to the function of the tool as a fish lure to get closer to a fishing gear used. Piknet diffusion process cannot be separated from the elements related to the environment, such as biotic, abiotic and social/cultural. In this study the sound wave-based attractor "Pkinet" is a tool that is interpreted as an abiotic element, fishermen are interpreted as a biotic element and how to carry out fishing operations is interpreted as a social/cultural element, where the behavior of fishermen in the process of diffusion of innovations related to the use of fishing aids and methods of fishing. The innovation decision process is a mental process by which a person or institution goes from initial knowledge about an innovation to forming an attitude towards the innovation, implementing the new idea, and confirming the decision
Sign-in/Register to view highlights & summary Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
