THEORETICAL BASIS OF THE DEVELOPMENT OF SMALL AND MEDIUM-SIZED BUSINESSES IN UKRAINE IN THE CONTEXT OF GLOBALIZATION CHALLENGES

Abstract

The influence of globalization challenges on the development of entrepreneurship is revealed: positive and negative consequences, as well as factors of such influence are identified and ways of prevention, elimination or mitigation of negative consequences are proposed. The development of small and medium-sized businesses in the system of global entrepreneurship is studied. It has been established that in conditions of intensive development of scientific and technical progress, industrial relations, differentiation of economic advantages of countries and their integration into the world economic community, the problem of globalization has acquired a global character. It is emphasized that entrepreneurship will increasingly acquire national and multinational status; increasing the impact of new information and communication technology on cost reduction, which leads to new investments, increased labor productivity and increased welfare of countries; foreign trade promotes the specialization of countries in those activities in which they have comparative advantages, and subjects national producers to healthy competition with foreign companies and others. It is emphasized that the most important factor for the active activity of small and medium-sized businesses is the creation of a stable and predictable environment for investment decisions for both national and foreign investors, giving priority to investments in technological and innovative renewal of enterprises.