Abstract
It is identified in the paper that one of the important prerequisites for implementing an effective European integration policy is to consider the theories of Europeanization and new institutionalism. The essence of the concepts of "Europeanization" and "new institutionalism" is studied, the evolution of theoretical approaches to their research is considered, and the directions of studying "external" Europeanization were analyzed. The paper proves that the concept of Europeanization is widely used in the European scientific literature to analyze the political and regulatory influence of the European Union on new EU member states and neighboring countries, as well as the fundamental mechanisms of Europeanization. The author notes that Europeanization implies changes, transformations, and reforms taking place in all spheres of life under the influence of European integration processes, which can be analyzed from the standpoint of new institutionalism. The key provision of the new institutionalism is defined by the commonly used expression – "institutions matter", whose analytical priorities are to use a wide range of interdisciplinary approaches to the analysis of norms, institutions and processes.
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