Abstract
Cognitive anthropology centers on the ethnographic investigation of conceptual structures through the analysis of language. Yet there has not been much work on those areas of the conceptual structure that are so pervasive, so basic, that they pervade numerous areas of daily life. Using the traditional anthropological notion of “theme,” an attempt is made to analyze unstructured biographically and daily routine interviews for pervasive premises that relate to social others. Particular emphasis is placed on problems with the theoretical language and methodological approach for the study of themal structure in elicited discourse.
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