Abstract
This is a position paper on the World Wide Web as a neural network; a network of interconnected concepts that is becoming complex enough to start to resemble a mind. This similarity can be used by organizations to leverage their information technology-enabled strategic advantage. During information technology strategic planning, web-enabling technologies should be used to align information systems with organizational vision and goals, as well as with overall enterprise architecture to optimize organizational agility. Aligning the Internet and Intranet web-enabling platforms and systems within an organization by utilizing neural network principles should enhance this optimization. The primary hypothesis is that it can be shown that the World Wide Web's birth, growth, and knowledge acquisition patterns are remarkably similar to those of the human brain. The secondary hypothesis is that this similarity can be exploited to advantage by organizations in planning their web site strategy to meet their market-driven web enabling strategies.
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