Abstract
being waged by various scientists and their marketing gurus over how best to com municate results to lay public. A case in point is commotion over Eocene primate skeleton known as Ida. At roughly 47 million years old, Ida is a remarkably complete specimen of a juvenile female primate from Messel Pit, a UNESCO World Heritage site in Germany, near Frankfurt. Variously hailed as the Holy Grail of paleontology, the eighth wonder of world and a Rosetta stone for reconstructing our distant ancestry, fossil made its public debut at ? gala event at American Museum of Natural
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