Abstract

This article examines how activists build a movement for sexual orientation and gender identity minorities in Myanmar, a country that is known for violent suppression of protests and is undergoing political reform. Based on original fieldwork, it finds that activists deploy a strategy of “vernacular mobilization of human rights” to persuade others to join their cause despite the risks to personal safety and to get around political constraints on collective organizing. Conceptualized at the intersection of the cultural study of human rights and social movements scholarship, “vernacular mobilization of human rights” theorizes the relationship between vernacularization—the translation and local adaptation of human rights—and movement micromobilization, specifying how the former unfolds as collective action framing processes. Through vernacularization activities, such as human rights workshops, movement leaders reframe grievances and shift the attribution of blame to empower and recruit new activists. Furthermore, with these framing processes, they generate a political community with a collective identity and social networks that they use to continue expanding the movement. The article enriches debates about the implications of implementing human rights and understandings of the relationship between human rights and movement mobilization, especially under repressive or uncertain political conditions.

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