Abstract

This article analyzes the cultural politics of the vacillating imagination of “us” represented in Black Panther, released in 2018. This popular cultural text centralizes Blackness in that it refers to instances of Black oppression in the early 1990s. Amid the contradiction between the film's Black-centered content and the form of the Hollywood superhero genre, the imagination of “us” in the film expands and shrinks. Drawing on concepts developed by Fredric Jameson and Étienne Balibar, including imaginary resolution, utopian potential, ideological containment, and equaliberty, this article critically examines the ideologies in the text. When it comes to the expansion of “us,” the article explores the utopian potential in the representation of the radical villain. In terms of the shrinkage of “us,” it investigates the function of ideological containment in the Hollywood superhero movie by focusing on the representation of the hero, and the portrait of South Korea as a spectacular background.

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