Abstract

The aim of this study was to reveal the level of use of modern TV technology and its impact on increasing viewing of news programs on Jordanian TV - from the perspective of the employees and technicians in the news programs. To achieve the objectives of the study, the questionnaire was used to collect the necessary data. Study’s sample consisted of (110) employees and technicians in the news programs on Jordanian TV. The results showed that the use of modern television techniques enhances the degree of viewing television highly at all dimensions, especially at the dimension of news releases and news programs. The results also showed that Jordanian Television is still using the old techniques, which came in the last place among all dimensions. in addition to a statistically positive associations exist between the use of modern television techniques in all its dimensions and increasing in the viewing of newsletters and news programs. According to the results, study recommends the following: 1. Work on the transformation of the system of high-quality broadcast technology (HD) instead of SD system, and work on training to staff on these technologies and modern devices. 2. Using modern and advanced methods in presenting news bulletins and news programs on Jordanian TV, so that multimedia, graphics, info graphic and sound effects are used in each bulletin especially the main ones. Keywords : Modern television technologies, news programs DOI: 10.7176/NMMC/95-06 Publication date: February 28 th 2021

Highlights

  • The television sector has become an open market seeking freedom from government pressures, who does not want to slip out of his hands, control the news and TV producer, and these technologies have been employed at several levels, such as broadcasting and programming

  • The results showed that Jordanian Television is still using the old techniques, which came in the last place among all dimensions. in addition to a statistically positive associations exist between the use of modern television techniques in all its dimensions and increasing in the viewing of newsletters and news programs

  • It was necessary to enter modern television technologies represented in both programs and special equipment in sound, image, text and program quality, which have become tools that must be acquired in order to improve the outputs of Arab media, a new and important factor in the development of the work of Arab TV channels in general, and news programs in particular, especially in conjunction with the entry into the twenty-first century with modern television technologies related to broadcasting and audio-visual effects (Abdul Razzaq and Al-Samuk, 2015)

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Summary

Introduction

The television sector has become an open market seeking freedom from government pressures, who does not want to slip out of his hands, control the news and TV producer, and these technologies have been employed at several levels, such as broadcasting and programming. Modern media are distinguished from traditional media in having the tools of interaction between the sender and the receiver, and the ability to rapidly transfer information and use it for multimedia such as sound, static and moving images, And the exchange of messages between the parties to the communication process, combining the characteristics of the personal, public, cosmic and temporal means of communication at the same time From this standpoint, it was necessary to enter modern television technologies represented in both programs and special equipment in sound, image, text and program quality, which have become tools that must be acquired in order to improve the outputs of Arab media, a new and important factor in the development of the work of Arab TV channels in general, and news programs in particular, especially in conjunction with the entry into the twenty-first century with modern television technologies related to broadcasting and audio-visual effects (Abdul Razzaq and Al-Samuk, 2015)

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