Abstract
In this article a case study is carried out to investigate the role of an IT platform connecting companies in the supply chain. The significance of IT platforms is that they facilitate information, communication and new technologies and allow companies to increase efficiency and optimise their supply chain processes. The renewed version of supply chain finance conceptual model by Jansen (2018) was used to study and to analyse the case of the Heering-Holland company as an original equipment manufacturer (OEM) offering transport solutions for conditioned poultry transport. Heering-Holland uses the TradeCloud platform for its supply chain to connect with suppliers and customers. The authors evaluated the impact of the use of this platform on company sustainable performance in general and its financial benefits on basis of supply chain finance metrics such as improvement of liquidity, decrease in Days Inventory Outstanding (DIO), increase in Return on Equity (ROE) and multiple value creation.
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