Abstract
The research aims to critically discuss key new biotechnologies in textile processing and examines the foundation of the resistance to adoption of such technologies in emerging markets. Using semi-structured interviews and the scientific literature, the paper draws on experts’ opinions about enzyme applications; at the same time, the paper interrogates policymakers and economic operators about the barriers to biotechnology adoption in emerging markets. The paper finds that the application of biotechnologies in textile processing is an environmentally sustainable alternative to traditional chemical processing. Enzymatic processing involves less water and energy, thus causing less environmental degradation. The research builds on strategic management tools, such as Lewin force field analysis and change framework to examine drivers and barriers to enzymatic processing specifically in the textile sector in developing economies. This has enabled the paper to suggest more vigorous and systematic actions from both policymakers and economic actors for greater environmental sustainability. The research contributes to raise awareness about the environmental consequences of older textile processing methods and defuses the argument that new technologies are out of reach for emerging market economic actors. Biotechnologies in the form of enzymatic processing represent strategic opportunities for emerging markets in economic, environmental and public health terms.
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