Abstract


 Indonesia is a country with world most Moslem population. Thus, among other countries participated in Islamic Konference Organization, Indonesia is the biggest on product consumption market. This huge number of Moslem is crucial to be considered in business, particularly to the reliability of food product in Indonesia. This far, halal products is attributed with a certificate of halalness established by MUI (i.e, Indonesia Ulama Committee). However, the monitoring of halal products by companies with halal certificate may not be sustainably conducted by MUI, thus it needs a company system assuring that their products are halal. This study used a qualitative approach and was a field research. As a practival resource, this study was conducted in LPPOM MUI (i..e, Department of Assessment on Foods, Drugs, and Cosmetics by Indonesia Ulama Committee) East Java and another place related to this department. The data of this study was collected by participative observation or engaged observation and interview. Additionally, documentation in particular to the existing system of halalness by LPPOM MUI East Java was also applied. As the result, first, in order to assure the halalness of food products from halal-certified companies, it needed a Halal Assurance System. Second, this Halal Assurance System was made and applied by halal-certified companies to keep the sustainability of halalness on their products. Third, Halal Assurance System was an effort for customer satisfaction.

Highlights

  • IntroductionAct No 33 Year 2014 that requires every product registered, spread out, and sold in Indonesia to have halal certificate is about to be implemented

  • In order to provide assurance that foods which people consume is halal and proper for consumption, in particular to Moslem, Indonesia Ulama Committee (i.e., MUI) makes a policy by organizing a department of assessment on foods, drugs, and cosmetics (i.e., LPPOM) that function is to monitor and study products of foods, drugs, and cosmetics which in turn providing suggestions toward Committee of Fatwa to establish halal certificate on products that meet the criteria of halal

  • Halal certificate by LPPOM MUI East Java is by request from companies, which in turn having an audit on documentation, ingredients, location, and process of production

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Summary

Introduction

Act No 33 Year 2014 that requires every product registered, spread out, and sold in Indonesia to have halal certificate is about to be implemented It may bring several problems for fodd companies, especially those classified into Small Middle Enterprises (SMEs). Being halal and haram is principle in Islam, as Alquran and Hadits clearly get human to have good and halal consumption, as Allah saying in Al-Quran: “Oh, Mandkind, eat from whatever is on earth [that is] lawful and good and do not follow the footsteps of Satan. If it is not found in Al-Quran and Haditz, it needs more detail and clearer explanation through ijtihad in the form of ijma’ and qiyas toward a common nash that should be more explored by Ulama in order to avoid any syubhat (doubt)

Research Method
Halal Assurance System as a Sustainable Assurance for Product Halalness
Halal Assurance System Provides Satisfation to Consumers
Conclusion
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