The time to name disoriented natural objects.

Abstract

A series of experiments revealed systematic effects of orientation on the time required to identify line drawings of natural objects. Naming time increases as patterns are rotated further from the upright. With practice, however, the effect of orientation is reduced considerably. Furthermore, the reduced orientation effect with practice on a set of objects does not transfer to a new set of objects, suggesting that the acquired ability to reduce the orientation effect is specific to particular patterns. Finally, for departures in orientation from the upright between 0° and 120°, the magnitude of the orientation effect on identification for patterns seen for the first time is equivalent to that found in a mental rotation task using the same patterns (making left/right decisions about rotated patterns). This final result suggests that novel depictions of a known class of objects may be identified by a process of mental rotation.