Abstract
AbstractThis paper uses the event study method to explore stock market reactions brought by supply chain innovation (SCI) announcements. It obtains many important conclusions as follows. First, it is found that SCI announcements issued by listed companies generate positive and significant market reactions on the same day. Second, it shows that the difference in SCI announcement content has different impact on stock market. The integrated form of SCI announcements bring more positive stock market reactions than the independent form of SCI announcements. SCI announcements of technology type bring more positive stock market reactions than SCI announcements of process type. Strategy-level SCI announcements bring more positive stock market reactions than operation-level SCI announcements.KeywordsSupply chain innovationEvent studyStock market reaction
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