Abstract
This paper commences by discussing Small Business Assistance Programs (SBAPs) including why they are necessary, how they work and when they should be employed. This sets the fundamental parameters upon which to base the design of SBAPs. But there is little in the literature, apart from rudimentary planning models to help with strategic positioning of SBAPs in a government policy context. The Small Enterprise Environment Matrix (SEEM) is proposed as a conceptually simple yet potentially useful tool to help policy-makers. It is based on the popular portfolio/matrix approach to strategic decision-making.
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