Abstract

This explores the significance of professionalism in real estate practice, emphasizing its role in building trust with clients. This systematic review examined the five key themes that define professionalism across various regions in the globe. These themes include fostering trust, ethical conduct, market expertise, effective communication, and continuous learning. Cultural sensitivity and adaptation are important in a globalized real estate market. It then delves deeper into the case of the Philippines, focusing on the Cordillera Administrative Region (CAR). The paper explores the national requirements for professional conduct in the Philippines and the distinct challenges faced by real estate professionals in the Cordillera region. While acknowledging the positive aspects, this paper identifies areas for improvement, particularly regarding accessibility to continuing professional development (CPD) programs like culturally sensitive investing in online learning platforms to ensure wider accessibility for geographically dispersed professionals in the Cordillera region. The paper concludes with recommendations for the Philippines to address these challenges and empower Cordillera real estate professionals. By implementing these suggestions, the Philippines can contribute to a more professional and ethical real estate industry nationwide.

Full Text
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