Abstract
In turbulent times in U.S. sexual history, Alex Comfort's popular sex manual The Joy of Sex: A Gourmet Guide to Lovemaking served up an exciting yet reassuring menu of sexual practice. More than simply reflecting attitudes, The Joy of Sex participated in shaping the discourses of sex and sexuality of its day. This rhetorical and cultural critique of The Joy of Sex argues that the variety and arrangement of its recipe-book-like entries, compelling illustrations, and other rhetorical elements dramatized and sold an idealized heterosexuality to readers but reduced the meaning of “lovemaking” in the process.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
