Abstract
Aims: The development of an increasingly rapid world requires educational institutions to continue to improve. For Generation Z who are accustomed to living side by side with technology, of course, they also expect the world of education to be able to apply technology in the learning process. Therefore, teachers are expected to create an innovative learning process by utilizing technology as a learning medium.
 Place and Duration of Study: The research subjects were school teachers in North Sangatta District, East Kutai Regency as many as 4 people spread from several schools. The data was obtained analyzed qualitatively and described in descriptive form.
 Methodology: Qualitative data was collected through interviews and observations. Research subjects were individuals who provided information about questions posed by researchers.
 Results: The results of this study indicate that teachers as educators have duties and responsibilities as movers and facilitators as well as guiding and directing students to achieve learning objectives. One way that teachers can do this is by applying creative learning methods for generation z. With methods that are made varied, teachers should also provide interesting learning models, one of which is by providing learning materials using audiovisual media.
 Conclusion: The professionalism of a teacher is one of the keys to the success of the learning process. A teacher must understand the duties and responsibilities as an educator. Teachers who understand their role as educators will always guide, direct, motivate, and become facilitators the learning process. Although during the learning process must be student-centered, the teacher has a big role in determining the learning method that suits the needs of students.
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