The role of process data in the development and testing of process models of judgment and decision making

Abstract

AbstractThe aim of this article is to evaluate the contribution of process tracing data to the development and testing of models of judgment and decision making (JDM). We draw on our experience of editing the “Handbook of process tracing methods for decision research” recently published in the SJDM series. After a brief introduction we first describe classic process tracing methods (thinking aloud, Mouselab, eye-tracking). Then we present a series of examples of how each of these techniques has made important contributions to the development and testing of process models of JDM. We discuss the issue of large data volumes resulting from process tracing and remedies for handling those. Finally, we argue for the importance of formulating process hypotheses and opt for a multi-method approach that focuses on the cross-validation of findings.