Abstract

Background of the study: X is a social media used mainly by the public as a source of information and can fulfill its users' information needs, including the @literarybase account, which discusses literature and books. Through this, it is expected to increase information literacy skills through information search activities to meet the information needs of its users. Purpose: This study aims to determine the role of auto-base @literarybase in meeting the information literacy needs of its followers. Method: The method used is quantitative with survey techniques. Data was collected online through the distribution of Google form questionnaires to followers of the @literarybase account with a Likert scale as a measurement, and analysis was carried out descriptively. Findings: The @literarybase account has played a role in meeting the information needs and training the information literacy skills of its followers. In content gratification, the @literarybase account fulfills the needs of information sharing and information seeking. In the gratification process, the @literarybase account fulfills entertainment, pass time, escape, habit, and self-expression needs. In social gratification, the @literarybase account fulfills the information needs through social interaction. Finally, regarding technology gratification, the @literarybase account fulfills information needs in the form of relative advantage. Conclusion: The @literarybase account has played a role in meeting information needs and training information literacy skills for its account followers. However, several aspects still need to be fully met, such as the need for self-document in content gratification, the need for campaigns in process gratification, the need for status seeking in social gratification, and the need for social compliance in technology gratification.

Full Text
Published version (Free)

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call