The role of isiZulu communal notifications in sustaining the community-orientated lifestyle

Abstract

The dissemination of communal notifications across the proximally distant homesteads in a rural area is not an easy practice. Against this backdrop, this study investigates the forms of communal notifications and their role in sustaining the community-orientated lifestyle in an isiZulu-speaking rural community in KwaZulu-Natal, South Africa. The study adopted a qualitative research method which employed face-to-face interviews, in isiZulu, that involved 16 participants. The data revealed the prevalence of these forms of communal notifications: social occasion-related notifications, death-related notifications, izimbizo (open meetings)-related notifications, notifications instructing the community dwellers to clear footpaths, politics-related notifications, school meeting notifications, livestock or pet immunisation notifications, and land tilling-related notifications. The study maintained that the custodians who pronounce these notifications to the community employ strategies that aid their effective dissemination. Such strategies involve landscape usage, social occasion platform usage, whistle or horn blowing, loud shouting and the sending of messengers. Importantly, the study established that the communal notifications help inculcate the spirit of ubuntu or humanness among the community dwellers hence sustaining the community-orientated lifestyle, which finds expression in isiZulu.