Abstract

Big data has become one of the most frequently used terms that elicits attention from academia, government and industry (Hashem et al. 2015) describing the exponential growth and availability of data in the modern age, which will be used for estimating the change in the future (Hassani and Silva 2015). By definition, big data refers to large or complex datasets that cannot be captured, managed or processed by traditional data processing applications or software tools within a reasonable period of time (Song and Liu 2017). The development of digital and mobile communication has led world become more connected, networked and traceable, as a result, such large-scale datasets become available (Snijders et al. 2012).

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