Abstract
The Reverse Logistics Issues in the Recall Process as an Improvement Factor in the Automotive Segment
Highlights
Introduction and Literature ReviewManufacturers in the automotive segment always seek the continuous improvement of products and processes in obtaining the competitive advantage in its segment of operation.The inclusion of the evaluation link of the products returned by the reverse chain allows the identification of the possible root cause of the problem detected in the field and the adequate use of the analysis tools, allowing continuous improvements and improvements, both in the products and in the manufacturing processes.The present study aims to identify the processes of reverse logistics as a differential factor in the improvement of the product and / or process, through the case study in the reverse logistics of a recall of a large proportion of airbags
Leite (2003) understands Reverse Logistics as the area of Business Logistics that plans, operates and controls the flow, and the corresponding logistic information according to its nature, characteristic and destination, which are: post-sale or post-consumer ode
The purpose of the present study is to report the experience of airbag recall using a single case study
Summary
Introduction and Literature ReviewManufacturers in the automotive segment always seek the continuous improvement of products and processes in obtaining the competitive advantage in its segment of operation.The inclusion of the evaluation link of the products returned by the reverse chain allows the identification of the possible root cause of the problem detected in the field and the adequate use of the analysis tools, allowing continuous improvements and improvements, both in the products and in the manufacturing processes.The present study aims to identify the processes of reverse logistics as a differential factor in the improvement of the product and / or process, through the case study in the reverse logistics of a recall of a large proportion of airbags. Leite (2003) understands Reverse Logistics as the area of Business Logistics that plans, operates and controls the flow, and the corresponding logistic information according to its nature, characteristic and destination, which are: post-sale or post-consumer ode. The Post-Sale link involves the processes of physical and logical flow of the goods and services of discards and of discrepancies at the point of consumption. These items may have recycle, refurbishment or repair destinations or as refuse and may return to stock directly or some other intermediate or definitive process
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