Abstract
This study seeks to explore how Turkey is represented in the most widely circulated Saudi Arabian and Turkish daily newspapers that cover Noor , one of the most popular Arabic dubbed Turkish television series. The study suggests that the Saudi and Turkish newspapers differ in framing their coverage of Noor to fit specific agendas resulting in markedly different images of Turkey. Ultimately, it is underlined that the frames used to construct Turkey’s image display the Turkish newspapers’ promotion of a positive self-image against a largely negative representation of the Turkish cultural Other in the Saudi newspapers that cover Noor .
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