Abstract
The relationship between professional volleyball title sponsorship activity, brand equity, brand attitude and repurchase intention
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https://doi.org/10.24985/kjss.2019.118.2.332
Journal: Korean Journal of Sport Science | Publication Date: Jun 1, 2019 |
License type: cc-by-nc |
The relationship between professional volleyball title sponsorship activity, brand equity, brand attitude and repurchase intention
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