Abstract

Objective: Physiognomy has over 3000 years of history in China, where the belief that personality can be discerned through physiognomy is widespread. However, it hasn’t been fully verified by scientific research. Through experiments, this paper explores the relationship between face shape and corresponding personality in physiognomy, and how face shape affects people’s judgment of personality. Method: According to the eight face shapes theory of physiognomy, 10 trained laboratory assistants have selected 64 typical faces through 3816 pieces of ID photos following a designated procedure, and tested the selected 64 persons’ scores of Cattell’s 16 Personality Factors Test. Eight more ID photos have been randomly selected, and each one has been modified by Image Processing Technology into eight face shapes, keeping other facial features same to ensure that the only variable is face shape, and ultimately obtained 64 artificial faces. 949 undergraduates, as participants, have visually judged these 128 faces in a laboratory by using E-prime 2.0 and 16PF Rating Scale. Results: Overall, there was no significant difference of tested sixteen personality traits among eight typical faces. Through a post-hoc test, some face shapes are perceived to have certain significant differences in some personality traits than a certain face shape. For example, on factor Q2 of 16PF, a heart-shaped face (M = 2.625*) is significantly lower than a diamond-shaped face (M = 4.375). In contrast, there are various differences among the eight face shapes on people’s visual judgmental of personality traits. For example, the heart-shaped face (M = 4.01**) is significantly lower than all other face shapes on factor A). By comprising the tested personality traits and perceived personality traits of each face shape, there are significant differences among some personality traits (e.g. diamond face on factor B, t = ?2.847**). Conclusions: Traditional physiognomy theory which explains personality by face shapes can’t be supported by the results. People are affected by the inherent stereotype (such as people with square face look like more right-minded), and tend to make a judgment about people’s personalities according to stereotypes of face shapes. Although their judgments are inconformity with the real personality traits, it indeed influences many people’s judgments on personality. According to this research, if people can tailor their face shape to someone’s preferences by using makeup, it will be easier for them to make a good impression with that person.

Highlights

  • From The Oxford English Dictionary (2014): physiognomy is (1a) “a person’s facial features or expression,” and (2) “the supposed art of predicting the future from the features of the face.”Chinese beliefs in physiognomy have been dated back to the Zhou Dynasty (1046-256 BCE) (representative writings: Classic of Rites (Fang, 2008)), welldeveloped when in the period of two Han dynasties (206 BC-9 AD) (representative writings: Miscellaneous on Face Features (Xie & Dong, 2008), Discourse Balance (Wang, Han Dynasty)), and had a prosperous period in Song Dynasty (960-1279) (representative writings: Shen Xiang Quan Bian (Chen, Song Dynasty) and Ma Yi Shen Xiang (Mayi, 1997)

  • Physiognomy has over 3000 years of history in China, where the belief that personality can be discerned through physiognomy is widespread

  • This paper explores the relationship between face shape and corresponding personality in physiognomy, and how face shape affects people’s judgment of personality

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Summary

Introduction

From The Oxford English Dictionary (2014): physiognomy is (1a) “a person’s facial features or expression (originally frequently considered as indicative of the mind and character),” and (2) “the supposed art of predicting the future from the features of the face.”. Over 3000 years of development, few scholars have explored the relationship between facial features and personality traits scientifically (Xu, 2008). Scientific studies on physiognomy found very little (if any) evidence for a relationship between facial features and personality traits (Cleeton & Knight, 1924). Whereas early studies examined relationships between isolated facial features and personality (e.g., eye size and impulsiveness, Cleeton & Knight, 1924), similar results were found throughout most of the 1900s (Alley, 1988). This paper only uses face shape, one of the facial features, as the object to study whether people with different face shapes will have different personality traits. This study investigated how face shape influences people’s judgement of their corresponding personality traits

Category of Face Shapes
Typical Faces and Tested Personality Traits
Artificial Faces
Participants in the Second Stage of the Study
Experiment Process
Evaluation Manual
The Personality Profile of Eight Face Shapes from Typical Faces
The Assessed Personality Profile of Eight Face Shapes from Artificial Faces
Whether Traditional Physiognomy Is Reliable
Judging Personality from Faces in Modern Days
Implication and Limitations

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