Abstract

AbstractsThe aim of the study is to predict the impact of birth order effect on sales person’s performance. The main objective is to investigate the relationship between birth order; (firstborns, middle children, lastborns, and only children) on sales person’s performance. Besides, it also aimed to examine the relationship between personality and sales person’s performance. The target population of the study comprised of sales person’s shared mean age of 21.0 years (Standard Deviation= 1.93) and have worked as sales person for a minimum of three years. Participants were recruited from the Greater Accra Region of Ghana. The study adopted purposive sampling technique to select the sales person and a total of 788 out of the 900 participants returned their questionnaires. A linear regression equation was employed to measure how birth order predicts sales person’s performance, with birth order (firstborns, middle children, lastborns, and only children) as the predictor variables and sales person’s performance as the criterion variable. Results indicated that a participant of different birth positions does not differ significantly in terms of sales person’s performance.Keywords; Birth Order; sales person’s Performance; firstborn; Extraversion; Middle children

Highlights

  • Alfred Adler is among the first theorists to suggest the effect of birth order on personality (Adler, 1931)

  • In the submission of Kalkan (2008) he makes it clear that there are two different types of birth order: actual and psychological. He explains actual birth order as the order in which a person comes into the world such as: first child born, only child born, second child born, or last child born

  • The correlation coefficients of Firrst Child (FC), ML, Last born (LB), and Only Child (OC) are 0.021, 0.034, 0.011 and 0.012 respectively. These are not significant since their p-values are greater than 0.05. This result shows that FC, ML LB, and OC have weak significant impact on SPP

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Summary

Introduction

Alfred Adler is among the first theorists to suggest the effect of birth order on personality (Adler, 1931). Child’s personality is influenced mainly by his or her chronological place in the family because parents have a tendency of treating children differently based on the order of their birth (Isaacson, 2004). In the submission of Kalkan (2008) he makes it clear that there are two different types of birth order: actual and psychological. According to Leman (2009) birth order is categorized into four basic positions of a child: oldest, middle, youngest, and only child. This shapes the manner in which parents and siblings behave

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