Abstract

Background The study aimed to determine the relationship between advertising teaching vacancies and students' academic performance in Mpigi Town Council private secondary schools in Mpigi District, Uganda. Methodology A cross-sectional survey was conducted in Mpigi Town Council private secondary schools in Mpigi district, Uganda in Central Uganda along Kampala Masaka road. A population of 130 respondents that is 70 students, 50 teachers, 5 head teachers, and five directors of selected private secondary schools Results From the study findings, 60 (85.8 %) of the student respondents agreed at different levels qualified teachers get to know teaching opportunities from the adverts but 8 (11.4 %) respondents disagreed at different levels and 2 (2.9%) did not know. From the study findings, 53 (75.8 %) of respondents agreed at different levels that advertising helps the schools attract talented teachers who will enable students to perform well but 14 (20% %) respondents disagreed at different levels and 2 (2.9%) did not know. Conclusion The study concluded that advertising vacant teaching positions, lead to good academic performance in private schools if the recruitment process is strictly followed. It can be concluded that recruitment has a significant impact on students’ academic performance. Recommendation Effective teacher recruitment should align with the overall school culture and leadership style to create a cohesive educational community. The private schools and their teachers’ recruitment agencies should adopt some criteria during the recruitment of teachers in Uganda.

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