Abstract

Abstract The outcome of the 7 April 2014 general election in Quebec proved to be a surprise to many observers. Voters across Quebec chose to support a pro-federalist, Liberal Party majority government, led by Philippe Couillard. Pauline Marois’s overtly separatist Parti Québecois (PQ) was soundly and unexpectedly defeated. The 33-day electoral campaign, marked by a heightened focus on Quebec independence, identity politics and the proposed extension of further protections for the French language, illustrated that Quebec society was far more concerned with issues surrounding the scope and delivery of healthcare, education and a whole host of related economic issues, including employment, provincial debt levels, public expenditures, taxation and the pace of economic growth. This essay, in examining the election campaign, suggests that the preferred message of the PQ failed to resonate with Quebec public opinion; a message that was only further muddled with the introduction of ‘star’ candidate Pierre Karl Péladeau. The results of the 2014 election, this essay concludes, further points to significant shifts underway in Quebec society; shifts that portend important new currents in public attitudes and the very relationship between the province’s residents and the Quebec state.

Highlights

  • One to think of the recent result of the Germany–Brazil World Cup semi-final football match, these words apply with equal candour and force to the results of the 7 April 2014 election in Quebec

  • This essay, in examining the election campaign, suggests that the preferred message of the Parti Québecois (PQ) failed to resonate with Quebec public opinion; a message that was only further muddled with the introduction of ‘star’ candidate Pierre Karl Péladeau

  • The Liberal Party, under the direction of its leader, Philippe Couillard, emerged triumphant with a solid majority of 70 seats.[3]

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Summary

London Journal of Canadian Studies

Open Access: London Journal of Canadian Studies is a peer-reviewed open access journal

The results
The election
The PQ platform and the campaign itself
The Charter of Values
The Liberals
Findings
Note on contributor

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