The production of strategic and financial rationales in capital investments: Judgments based on intuitive expertise

Abstract

This paper's aim is to examine how strategic and financial rationales are produced in strategic capital investments. Informed by literature on capital investments, strategic fit, and intuitive expertise, the study examines the production of strategic and financial rationales and how they are related. This is done by conducting a detailed case study of how these rationales are described in decision documents and how the documents were produced. The setting is an acquisition by a large, successful serial acquirer.The analysis reveals how the production of strategic and financial rationales is based on judgments of a myriad of data using rough estimates. We argue that these judgments are made through an intuitive process based on expertise. The study contributes to the literature by surfacing individuals' intuitive expertise as an important ‘hidden’ activity of judgment in strategic investment decision-making. Thus, the study shows, and brings theoretical underpinnings, to how the presence of expertise and the character of the tasks can result in appropriate intuitive judgments positively affecting strategic investment decision-making.