Abstract

The problem of the Russia’s cultural identity in the era of globalization is the subject of the current research. The methods of the study are: analytical review method, analysis, comparison, generalization, principles of dialectics. The problem of cultural identity of a state is associated with the crisis of personal identity which becomes especially acute in the era of globalization. A study of the problems of Russia's cultural identity in the era of globalization showed that the main one is the loss of traditional values. The spiritual crisis and the economic crisis are connected dialectically and cannot be overcome as separate components. Their unity is expressed in the crisis of national culture. Therefore, the problems of cultural identity are systemic and bear a complex character. The government policy is one of the causes of the crisis of the country's cultural identity. The solving of this crisis for Russia can have various options, both positive and negative. It is necessary to change the state policy towards the traditional Christian values and the revival of spiritual culture of Russia and its self-sufficient economy in order to preserve the cultural identity and enter the multi-identity processes peculiar to globalization.

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