Abstract
The article disclosed the experience of companies in the sphere of strategic cooperation and establishment of joint ventures. To cultivate as the basic activities of joint ventures the author introduced the concept and proposed the corresponding principle of «mutual functional supplementation». The use of this principle within the value chain allows partners to gain a competitive advantage and in most cases predict the success of joint activities. Special attention is paid to establishing boundaries of partnership relations, including formation of responsibility zones for the partners for the mutual functional supplementation.
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