The Power of Mass Media in Social Construction of the Reform of Indonesia Bureaucracy

Abstract

Mass media development, both in the form of content and technology, has been promoting the implementation of bureaucratic reform in Indonesia during the last fifteen years. In the world, it generally begins with the spirit of transparency, the spirit of accountability, the spirit of participatory, to the spirit of reforming the state bureaucracy. In Indonesia, these four subjects also appear, at least since the reformation era, mass media gives a new color in the overall Indonesian bureaucracy activity since the beginning of the reform to date, both in the central bureaucracy or regional bureaucracy. The main purpose of this study is to observe the role of mass media in constructing the reality of bureaucratic reform in Indonesia. This study provides overview of the mass media role through the social construction of bureaucratic reform in Indonesia, especially how the roles of social construction of mass media in the bureaucratic reforms. It used narrative method to describe the power of mass media social construction of bureaucratic reform in Indonesia. Based on the analysis, it indicated that Mass media shows the strong effect of people power in the state administration with the ideals for the clean executive, legislative, and judicial as well as bureaucratic administration and to perform their duties as excellent as possible.