Abstract

The tourism sector is one of the sectors in increasing employment and economicgrowth. The level of public interest in halal tourism can be seen by the increase in Muslimtourists who come, but the increasing interest of Muslim tourists cannot be fulfilled withthe lack of fulfillment of halal culinary. Given the urgent need to accommodate Muslimtourists in Mamasa, this article explores the growth prospects of halal cuisine in BukitCitol. The aim of this study was to find out the potential of Mamasa halal food and howbest to meet the gastronomic needs of Muslim visitors. This study uses qualitativedescriptive research design as its methodology. Five tourists who visited Bukit Citol wereused as research subjects. The analysis method used in the study was reading and rereading and comparing the findings of researchers with the findings of previous studies.Research findings show that the development of halal food in Mamasa, especially in CitolHill, has enormous growth potential due to the high volume of Muslim visitors.However, Citol Hill's efforts to better serve Muslim visitor demand are far from ideal.Keywords : Halal Culinary, and Muslim Travelers

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