Abstract
As the development of the globalization, more and more cross-border enterprises choose to come into the China to develop themselves. However, because they lack of popularity, digital transformation become a good choice for e-commerce, and they can use live-stream commerce to enlarge their development of space. Up to a point, live-stream commerce increase the enterprise performance. Use Alibaba as an example, in 2016, through the live-stream commerce platform which is created by Taobao, users can watch the live and buy the commodity which they like at the same time. In this thesis, I will use live-stream commerce as an epitome to show the digitization transference and explore that under the influence of the digitization, enterprises receive the positive effect and future trend.
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