Abstract

This paper suggests a systems theoretical re-reading of popular communication and the Popular in the political system. Luhmann' anti-humanist notion of communication helps to reframe the discussion of the Popular: it is not defined by an en- or decoding instance, but by a particular mode of ‘connectivity'. Drawing from heterogeneous material (Mars Attacks!, crowd psychology, theory of democracy), it is argued that the problem of the Popular arises when a functional system has to represent something that transgresses the system' universality. That which the system has to exclude to become a system re-emerges as ‘grotesque hybrid’, thus pointing at a universality that is, on the one hand, an opportunity for a further universalization and, on the other, a threat to the very universality of the system. The ‘Popular’ thus acquires a hybrid position by articulating these two dimensions.

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