Abstract
The South Korean government has demonstrated a strong commitment towards the social integration of international brides and the children of mixed ethnic heritage by establishing 100 ‘multicultural family support centres’ throughout the country. Given its record of opposing the long-term settlement of foreigners in Korea, this recent government announcement signals a very significant change in its policies concerning international migrants. Consequently, the proliferation of migrant support programmes bearing the title ‘multiculturalism’ unwittingly suggests that Korean society is receptive toward the internationalisation of families. In this article I show that the establishment of these support centres represents a governmental response to the accumulated societal pressure from below that sought to improve the precarious social conditions of international migrants and to embrace multiculturalism as an inevitable, but positive, social force. Despite their impressive scope and resource allocation, the contents and approaches of the newly emerging multicultural programmes reproduce, rather than minimise, the cultural hierarchy between Koreans and non-Koreans. I utilise the concepts of ‘cultural paternalism’ and ‘cultural fetishism’ in order to capture the manner in which the dominant members of Korean society define the terms of and approaches to dealing with cultural diversity, reduce the complex issues of social equality to cultural differences, and treat culture as a fetish by uniformly emphasising the expressive dimensions of culture.
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