Abstract

This article explores the factors surrounding the introduction of television broadcasting in Kenya, and those issues that have historically instigated how television producers in Kenyan television conceptualise audiences. It highlights that the political economic legacy of the beginnings of broadcasting in Kenya continues to influence the processes involved in the production of television programmes, and therefore how producers view the audiences of these programmes.

Full Text
Published version (Free)

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call